The pharmaceutical industry is extremely dynamic. A company that releases a product to the general public with the intention of keeping prices high may see quick competition arising from other products made from different compounds that perform the same functions as the company's product. According to the five forces model, this type of threat is called ________.

Respuesta :

Answer:

"Threat Of Substitutes"

Explanation:

According to my research, the five forces model is a framework for analyzing the competitive environment that a company is will be going up against. That being said, based on this model this type of threat is called the "Threat Of Substitutes". This is defined as "the level of risk that a company faces from replacement by its substitutes"

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